BROWNSVILLE, Texas — The Greater Brownsville region is undergoing an unprecedented economic surge, rapidly transforming into a global hub for space exploration, defense technology, and advanced manufacturing.
Speaking before higher education leaders from the Rio Grande Valley and Northern Tamaulipas at a forum hosted by the Council for South Texas Economic Progress (COSTEP) at the Port of Brownsville, Gilberto Salinas, CEO of the Greater Brownsville Economic Development Corporation (GBEDC), outlined a region shifting into high gear.
"When the U.S. entered World War II in 1941, the economy went from zero to 100 in the span of a year," Salinas said. "That stuck with me. That is what it feels like right now. We have gone from zero to full throttle in just 12 months."
Salinas revealed that the Greater Brownsville pipeline currently sits on $50 billion in capital investment, promising over 40,000 direct jobs and an estimated total economic impact exceeding $400 billion.
The momentum is anchored by what Salinas described as a "triangle of activity" between the city of Brownsville, the Port of Brownsville, and Starbase:
Historically known for exporting human capital, the region is now reversing that trend. Housing construction is surging inside Brownsville city limits, with 34 subdivisions currently under development representing over 30,000 homes and apartments planned over the next five to six years.
"For every one person leaving Brownsville, three are moving in," Salinas noted, adding that skilled workers, engineers, and young professionals are returning home alongside new residents moving from states like California.
Addressing the assembled university and college administrators from both sides of the border, Salinas emphasized that local academic programs must remain nimble to meet the evolving demands of top-tier employers.
"Knowledge is power. We became experts in space when SpaceX arrived, and now we are becoming experts in tech, AI, and defense," Salinas said.
The top high-demand positions listed by regional industrial leaders include:
Salinas closed by echoing advice given during a recent regional visit by U.S. officials: "Keep that snowball rolling because it's only going to get bigger. What is happening here right now is transformative, generational, and game-changing."